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Insight Global is seeking a Marketing Measurement Analyst to support marketing measurement initiatives with a fortune 500 client. This role blends analytical expertise with project management capabilities to ensure the successful execution of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) projects. This role will act as a strategic partner and backup to the Marketing lead, and work closely with stakeholders to drive adoption, capture business requirements, and maintain project timelines.
Responsibilities include facilitating stakeholder alignment, gathering and documenting requirements, and providing high-level analytics guidance to ensure best practices in MMM and MTA methodologies. They will also build reports and dashboards, manage project tracking and oversee timeline management.
This is a 12 month ongoing contract and pays $52-60hr.
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